We make audio content FOR THE BBC & PODCASTS FOR BRANDS

We are a creative company with 20 years of award-winning comedy production experience. We offer creative support, viral videos, and bespoke podcasts with an emphasis on creativity and entertainment.

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our work

SITCOM, SKETCH SHOWS, PODCASTS, LIVE COMEDY, RADIO, BRAND AND SOCIAL MEDIA CONTENT, SCRIPT EDITING, CREATIVE WORKSHOPS.

Gusman craft award-winning comedy content for traditional broadcast mediums, and capture eyes and ears with compelling comedy for brands online.

Gusman Productions have an award winning track record, including winning Gold (twice) and a Silver at the Audio Production Awards, and winning a Silver Award at the Arias. We have amassed over 30 award nominations to date, and recently picked up a Celtic Media award nomination for our quirky sports doc series ‘Scotland Vs The World’ presented by Andrew Cotter.

In our 20-year experience in comedy production, we have worked with talent including Richard Gadd, Frankie Boyle, Kevin Bridges, Kayvan Novak, Athena Kugblenu, Greg McHugh & Mina Anwar.

What we do

ATHENA’S CANCEL CULTURE

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Cancel Culture has empowered a generation. It affects everyone from the most famous to us regular folk, like the infamous cat bin lady.
Writer & Comedian Athena Kugblenu explores the modern world of offence through stand-up & sketches, delving into the rising phenomenon and its impact on society.

SKETCHTOPIA

What is modern British life?
Sharp observations about modern Britain (whatever that is) and holding a mirror up to society. The show combines comedy writing and performing talent from white, black, Asian, and minority ethnic backgrounds to offer a unique, satirical take on various aspects of British life.

MISGUIDED MEDITATIONS

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Led by narrator Mina Anwar, Misguided Meditations is a loving spoof of the popular guided meditation sleep stories which takes listeners on a delightfully surreal late-night adventure that descends into a total nightmare cringe-fest.
Delve into the Enchanted Wood and rediscover your inner peace or try, if you can,to get five minutes in without laughing.

What we do

COMEDY, THAT RAISES EYEBROWS AND A SMILE IN ANY MEDIUM

Gusman is an award-winning production studio for both TV and Radio comedy production. We have a series recently commissioned for its 11th season (Fags, Mags & Bags) which will make it the longest running sitcom to come out of Scotland! Whatever your Radio or TV needs, we can help write, find talent, produce and launch mind-bogglingly good comedy.
Sick of seeing some kid score a viral success, and you’ve created hours of content that goes nowhere? We can help you find the right talent to hit your brand’s nail on the head and create something that isn’t going to bore the socks off your customers. Viral stardom awaits.
Who doesn’t have a podcast these days? You, we’re guessing. With an award-winning audio production team and the connections to bring in some super exciting guests, we can get your brand on the Podisphere.
As veterans of the comedy scene, we can help find a roster of talent for any comedy night you want to organise. From established stars to the next up-and-coming talent, we can help you build a night to remember.

We produce content for a wide spectrum of spaces. Here’s how we can help you:

Whether it’s script analysis, punch-up services, structure and pacing feedback, character development or pitch prep, we can help.
Whatever you need, we can facilitate writing exercises, Improv exercises, character development exercises, and collaborative writing exercises. We can facilitate key talent and our own award-winning team to help you drive a successful creative workshop.
Radio production has led to us developing Audiobooks. We can start from something episodic, through to full production of books with access to awesome talent as narrators.
In collaboration with Whyte & Mackay and Punk Creative, we took a comedic approach to smooth things over between the nations that make up the British and Irish Lions ahead of their tour. We say ‘smoothing things over’, but it was more about making sure each nation got an equal amount of abuse. Except for England, of course.
The videos received over 100,000 views on YouTube alone and were a smash hit across these fair isles (but mainly outside England).

Got questions? Get in touch.

We work with

FAGS, Mags & Bags

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We’ll take you to the corner shop. We’ll let you buy a Ritter Sport.
Set in a Scots-Aisan corner shop, Fags, Mags, and Bags is one of Radio 4’s most popular scripted comedies with hilarious shop-based shenanigans and over-the-counter philosophy, courtesy of Ramesh & his trusty sidekick Dave.
The show's first series was nominated for a Sony Award, and the writers Sanjeev Kohli & Donald Mcleary received a Writers Guild Award for Best Radio Comedy in 2008.

GIFTED AND GALLUS

What happens when you take a social media filter too far?
Featuring some of the most gallus talent around. Gifted and Gallus features five friends who are obsessed with social media and have a habit of pushing the boundaries of acceptability. The results are often infectious.
Our Senga sketch from this series has had over 8 million online views!

THE ABSOLUTELY RADIO SHOW

Reuniting the cast of Absolutely… with absolutely new material.
Reuniting the cast of the popular TV show Absolutely for BBC Radio 4. The cast members, including Pete Baikie, Morwenna Banks, Moray Hunter, Gordon Kennedy, and John Sparkes, got back together to write and perform all-new material featuring their much-loved Absolutely sketch characters.
The show mixes classic characters with fresh material and has been a huge hit for Radio 4, picking up radio award recognition along the way.